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How we generate awareness and new clients for your business

On this page, we explain, step by step, how we help your company gain more visibility and generate business opportunities.

From market analysis to selecting the right audience, all the way to sending campaigns via email and LinkedIn: discover our method to bring you qualified contacts and grow your brand.

llustrazione che rappresenta il processo di generazione di notorietà e acquisizione di nuovi clienti per il business.
Analisi Strategica

Strategic Analysis

Before launching the campaign, we thoroughly analyze your business to ensure effective targeting:

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Company Identification

We understand your industry, your offering, and the unique value you bring to the market.

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Buyer Persona Analysis

We define the profile of your ideal customers, identifying their needs, challenges, and buying behaviors.

Mappatura
Buyer Journey Mapping

We study the journey that leads a prospect to become a customer, identifying the key touchpoints to maximize the campaign’s impact.

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Analysis of promising companies

We analyze which companies are the most promising, combining ATECO codes, number of employees, revenue, and AI-based semantic logic.

Prospect Research

Every month, we identify thousands of companies that are a good fit for your products or services. Each selected company is verified and includes:

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Verified Email

The email will be checked and validated for any soft and hard bounces.

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LinkedIn Profile

Identification of the LinkedIn profile (for Premium plan or higher).

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Mailing Address

We identify the mailing address (for Enterprise plan).

Campaign Setup

In this phase, we manage the entire technical process, from compliance to copywriting, to ensure effective and compliant campaigns.

Compliance and Security
  • Systems, storage, and processes approved by our Compliance Officer
  • Compliance with privacy and marketing regulations (GDPR, PECR & CAN-SPAM)
  • Contract management and international compliance
Targeting, Identification, and Prospect Quality
  • Campaign setup, planning, and execution
  • Continuous optimization of strategy and tactics
Optimization and Custom Copywriting
  • Creation of customized emails aligned with your brand, supported by AI with over 1,000 email templates
  • Refining messages as the campaign evolves
  • Review and approval of templates (available for Premium plans and higher)
Specialized Technical Support
  • Domain, DNS setup, and ESP management
  • Domain warm-up to avoid spam
  • Technical troubleshooting and optimization of delivery rates

Workflow Creation

The workflow is a key element for the success of the campaign. Each company follows a specific workflow, defined by us and, for Premium and Enterprise plans, agreed upon with the client.

Below is an example of a structured workflow:

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Campaign Launch

About one month after the work begins, the campaign is ready to be launched.
In the first month, it will start with a 50% rollout.
For illustrative purposes, below is an example of the results that can be achieved:

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Monitoring and Improvement

In the final phase of Monitoring and Optimization, we analyze the campaign's performance and make improvements, both in real-time and for subsequent campaigns.

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Responses and interactions

We monitor how many companies respond to the campaigns and the level of interest generated, optimizing the message to maximize engagement.

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Click-Through Rate (CTR)

We analyze how many recipients click on the links, improving the subject line, content, and call-to-action to increase conversions.

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Lead quality and quantity

We evaluate the number of leads generated and their relevance, refining targeting and selection criteria to attract more qualified contacts.